Shopee & Lazada Seller Masterclass
24-day course — optimize your Shopee and Lazada stores to maximize sales and profits
Duration
24 days
Daily Time
10-20 minutes
Level
Intermediate
What You'll Achieve
- Optimize product listings for Shopee and Lazada search algorithms
- Run profitable platform ad campaigns (Shopee Ads, Lazada Sponsored Solutions)
- Leverage sale events like 6.6, 9.9, and 11.11 to maximize revenue
- Scale your store to Preferred or Star Seller status
Master the Platforms Where Filipinos Shop
Shopee and Lazada dominate Philippine ecommerce, with millions of active buyers searching for products every day. But most sellers barely scratch the surface of what these platforms offer. This course teaches you the advanced strategies that top sellers use to rank higher in search, convert more browsers into buyers, and scale their stores into full-time businesses.
What You Will Learn
Over 24 days, you will dive deep into both platforms. You will learn how Shopee and Lazada search algorithms work and how to optimize your product titles, descriptions, images, and keywords to rank on the first page. You will master platform advertising — Shopee Ads and Lazada Sponsored Solutions — to drive targeted traffic without wasting your budget. You will also learn how to use vouchers, bundle deals, and free shipping promos strategically.
Winning During Sale Events and Beyond
The biggest revenue days for Philippine ecommerce sellers are the monthly sale events: 3.3, 4.4, 6.6, 9.9, 11.11, and 12.12. This course teaches you how to prepare for these events weeks in advance — from inventory planning to promotional strategy to customer service staffing. You will also learn how to maintain steady sales between events, handle returns and disputes, and build a brand that customers remember and come back to. Whether you are a new seller or looking to level up an existing store, this masterclass gives you the competitive edge.